nightowl

Cannabis Content that Converts

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Nightowl Copy brings your cannabis brand to life on the page while ensuring every word is compliant, SEO-friendly, and authentic. No fluff content, no vanity metrics—just strategic copy that targets cannabis consumers who are ready to buy.

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Your Content Should Generate Revenue Not Awareness

Stop Paying for Pretty Reports

& Content that Doesn't Convert 

Schedule Your FREE SEO Audit & Discovery Call Today!

Tired of "engagement rates" and "brand awareness" reports while your bank account stays the same? We track what actually matters: how much money each piece of content makes you.

Your Current Agency Is Measuring Everything

.....Except Revenue

Honestly, it's not entirely their fault - and they're technically delivering what they promise. But is it really doing you any good?

Vanity Metrics

"Look! 10,000 impressions!" But how many turned into paying customers? Most agencies can't tell you because they don't track it.

Generic Reports

Cookie-cutter dashboards with engagement rates and page views. Zero insight into which content actually drives sales.

No Strategy

They're creating content for algorithms, not for your ideal customers. No wonder it's not converting.

No Accountability

When pressed about results, they point to "brand building" and "long-term growth." Translation: they don't know if it's working. (Cue eyeroll here...)

We Track Revenue, Not Vanity Metrics

This offer is for anyone who is tired of seeing their content marketing efforts fall flat, but don't have the time (or resources) to manage an entire team to make this strategy work.

We use a bottom-funnel SEO and content marketing strategy that targets lower volume, higher buying intent keywords and phrases, to meet your buyers when they're searching with their credit cards out.

If you'd rather save some money and maintain control over your publishing schedule and analytics tracking (with our help to set you up for success), then our done-for-you deliverables will provide you with everything you need for a successful campaign.

Or, if you'd rather focus your efforts into innovation, creativity, and expansion (who doesn't?), then you can leave everything in our capable hands, from creation to publishing and monitoring .

Revenue Per Content Piece
Every 90 days, we calculate exactly how much money each piece of content generated for your business.
Lead Source Attribution
We track which lead magnets, CTAs, and content pieces turn browsers into buyers.
Customer Conversion Tracking
From strategy calls to closed deals - we monitor the entire funnel, not just website visits.
Profit Focused Optimization
We double down on SEO clusters and content types that actually make you money.

The BEST Part?

Getting Reports Every 90-Days that Show You How Much Money Each Piece of Content Generated.

So you can do more of what works and less of what doesn't.

we understand your audience

Cannabis & Hemp
Over a decade of journalism and business content creation for cannabis and hemp brands.
real Estate
Commercial and residential real estate companies, personal realtor websites, in any market.
Food & Beverage
Fast food, event concessions, fine dining, experience focused establishments, and beyond.
Legal services
Local law firms and private practices to names known nationally in the legal space.
Insurance
Everyday auto, health, and life insurance, claims, subrogation, and business coverage.
E-commerce & saas
Niche sites, online shops, restricted products, subscription software of all kinds.
Financial services
Payment processors, banks and credit unions, investors, financial advisors, brokers, and more.
Trade Services
HVAC, plumbing, roofing, electrical, pools, home repair, handyman service, and similar.
Health &  wellness
Holistic health options like essential oils, aromatherapy, CBD, herbal supplements, etc.

affordable monthly rates - or pay-in-full to save big!

Growth Focused Content
full-service from start to finish

For businesses who want results without lifting a finger. 

What You Get:

  • Complete SEO content audit & competitive analysis
  • 12-week revenue-focused content strategy calendar
  • All content created, optimized, and published for you
  • Revenue tracking & customer attribution reporting
  • Monthly performance analysis & strategy adjustments
  • Direct access to me for questions and pivots

    Be as involved (or not) as you're comfortable with, we're here to work with you, not for you!

 

$3500/2800/2800

*Or Save $1,400 with paid-in-full discount (total $7,700)

 

count me in!
Small Business Essentials
full-service from start to finish

For businesses who want to publish and track their own content. 

What You Get:

  • Complete SEO content audit & competitive analysis
  • 12-week revenue-focused content strategy calendar
  • Month 1: Full month of content delivered within 30 days
  • Months 2 & 3: Content delivered on schedule
  • Revenue tracking templates & success metrics
  • Detailed publishing & optimization guidelines 
  • Discounted/free access to any and all items I add to the Ko-Fi shop going forward (within reason... common now) 

$2800/2200/2200

*Or Save $1,200 with paid-in-full discount (total $6,000)

 

tell me more!
Copy of Growth Focused Content
the diy route for start-ups, entrepreneurs, & freelancers

 

For businesses that just starting out with limited resources.

What You Get:

  • Templates for SEO & Content Strategy self-auditing
  • 5 Module Course that walks you through every step of our process start-to-finish
  • Templates and workbooks to help you create content that converts
  • Copywriting, SEO, email, and headline cheat-sheets to reference for ideas and inspiration
  • The same revenue tracking templates & success metric analysis systems we use for clients
  • Detailed publishing & optimization guidelines to keep your campaigns on track

Get Started Today for $97 (over 60% savings) through 9/30/25!

 

let's go!
We Can't Wait to Work with You!

Part of our focus has always been - and always will be - quality over quantity; and we want to make sure all of our clients get the absolute best experience we can offer them!

At this time, we intend to give our full attention to a small group of clients (as well as our own growing sites/brands) so we can gather some great data to publish some epic case studies before the year is over! With that said, we are always open to new projects, and we can book campaigns in advance for when we begin taking on clients again (likely Q1 2026 but you never know, so please reach out!).

Now, if you can't wait on us we totally get it - so just for you (and those on the familiar shoe-string budgets), we've bundled our entire process into a comprehensive course! Content that Converts will take you from blank page to 12 week revenue focused campaign in just a few weeks (or less). 

I want in on this!
Tell me more about this course...
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