nightowl

Copywriting & Content Strategy

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Nightowl Copy brings your brand to life on the page while ensuring every word is SEO-friendly and authentic. SEO & Content Strategy services are geared at low volume, high conversion strategies that bring a more targeted approach.

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Nightowl Copywriting for cannabis, hemp, CBD, and other restrictive, niche, or hard to market industries.

What We Do

We create impactful content that resonates with the given audience we're talking to. Our blog topics are on-point, and our email headlines make you want to know more. Our EBooks and other long-form content are hard to put down and SEO is our second language. We offer a variety of individual copywriting services and all-inclusive content marketing solutions to fit the needs of businesses at all stages of growth.

SEO WEBSITE COPY & BUSINESS BLOGGING
Without SEO your website and blog may never be found by those who really need it. We make sure that doesn't happen - and that once you're discovered, your audience sticks around.
EBOOKS, WHITE PAPERS & LEAD MAGNETS
Ebooks, white papers, case studies, checklists, infographics, and short reports. What do they all have in common? They all make great subscriber incentives (aka lead magnets) to grow your email lists.
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EMAIL & SOCIAL MEDIA MARKETING
Clickable headlines and attention-grabbing storytelling are the best tools in email and social media content marketing. We keep your audience engaged and walk them through their decision to choosing your brand.
SEO & CONTENT STRATEGY/CONSULTING
Do you already have an in-house team to manage the content and production but lack proper guidance on SEO or content strategy? We offer website and content audits, consulting, and project planning to fit your needs.

Copywriting Services

The star of the show, Copywriting is our bread and butter here at Nightowl Copy. We've been creating SEO friendly web copy, eye-catching headlines, and binge-able blog posts for a decade and plan to be doing it for many more.

Here's a list of our most popular copywriting services:

  • website copy
  • blog posts
  • email copy
  • social media posts
  • ebooks
  • white papers
  • case studies
  • press releases

SEO & Content Strategy Services

You can't be a copywriter without picking up a few things about SEO and content strategy along the way. We've paid close attention, learning the secrets to epic SEO copy and long-term content marketing strategies.

Here's a list of our most popular SEO & content strategy services:

  • keyword research
  • keyword planning
  • on-page SEO
  • topic generation 
  • content calendar creation/management
  • content audit - SEO only
  • content audit - Strategy only
  • content audit - SEO & Strategy 

All-Inclusive Content Marketing Solutions

Nightowl Copywriting aims to be your one-stop-shop for all your small business content marketing needs. While we offer all the services above individually, we believe it's best to have a cohesive strategy managed in one place. So, we've created an "all-in-one solution" - a package deal of sorts, that includes the necessary building blocks to a strong content marketing strategy. We use a combination of bottom-of-the-funnel SEO blogging, lead magnets, and email marketing - creating an infinite source of leads so you get the most out of your content marketing efforts.

Our All-Inclusive Content Marketing Solutions include:

  • content calendar planning
  • SEO keyword research and planning
  • weekly blog content & accompanying social media posts
  • weekly (or more frequent) email(s)/newsletter 
  • lead magnet(s) and welcome email series 

We offer packages that fit the content marketing needs and budgets of new or established small-to-medium-sized businesses. Custom content marketing solutions and all-inclusive packages are available on request.


Portfolio

Copywriting Portfolio

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Copywiting, SEO & Content Strategy

Quality & Consistency on a Deadline

There are always going to be companies who will tell you that there's a way around paying for quality SEO content. Back in the day, it was keyword-stuffed fluff articles - now Google punishes your website's ranking for that kind of thing. More recently, people are publishing AI content with a little editing so they can churn out thousands of words an hour.

But those articles don't have the thing that keeps an audience hooked - the human touch. All of our content is 100% unique and written by a human (most often, Julia! - but if she's unavailable, we do have other writers on standby and will let you know who's creating your copy!). We've never failed a plagiarism or AI checker, plus all of our content is SEO-friendly and ready to publish.

When it comes to turnaround time we're happy to work with you and can complete many projects as quickly as possible and understand the importance of a deadline. We're used to cleaning up forgotten or half-finished projects as well as creating entirely new content at the last minute.

Read More About Us
Content Marketing Strategies that Work (Even for New or Small Businesses) is a free ebook authored by Julia Granowicz-Johnson of Nightowl Copy, a branch of R&J Creative Services.

Wait! Before you go...

Snag a copy of our new book: Content Marketing Strategies that Work   (Even for New or Small Businesses)

Want to know how Nightowl Copy uses real-life proven strategies and tactics to grow your online presence? Julia outlines the exact process we used to grow Nightowl Copy, plus statistics on our own experience to back it all up. The book details step-by-step how you can use the same strategies we use to grow your content marketing on a DIY basis or the many options there are to outsourcing affordably. Learn how to grow your online presence from the ground up quickly, effectively, and organically.
Join the waiting list and be the first to get a copy of the ebook - up to 2 weeks sooner than our scheduled release of May 20th, 2024! Don't miss out on your chance to leverage our secrets to grow your brand!
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